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How to…become a booktuber

Written by Lucy Powrie

Have you heard of booktubing? If not, you soon will have- it’s the new vlogging phenomenon that is becoming so popular, publishers are sitting up and taking note. It’s also pretty easy to do. Teen blogger and YouTuber Lucy Powrie tells us her story and gives us some top tips for geting started.

You’ve most likely heard of YouTubers such as Zoella, Tanya Burr and Connor Franta; you may have even read one of their books. Nestled into a tiny (but ever-growing) part of YouTube, however, is the booktube community. It’s a creative space made up of readers, writers and authors who all share one thing in common: their passion for reading.

You don’t have to be a certain type of person to start a booktube channel – we’re all united by our deep love for books. Visit any booktube channel and you’re more than likely to see reviews, book hauls, book tags and book-related discussions which have been carefully filmed and edited by people of all ages, ethnicities, genders, and faiths.

I started my booktube channel in November 2013, when I was 13, and it’s allowed me to meet so many friends, to further my reading, and to build my confidence levels. So what advice would I give to young people thinking of starting their own booktube channel?

1. You don’t need fancy equipment!

It’s perfectly okay to film using a built-in camera on your phone, and you can edit it using free software that’s already downloaded onto your computer, such as Windows Movie Maker or iMovie.

2. Don’t worry about what your peers may say.

You have no obligation to tell any of the people that you’re friends with that you have a YouTube channel, nor should you feel ashamed of it. With so many people starting channels now, you’ll probably know at least one person who has a channel!

3. Have fun!

One of the most exciting things about having a booktube channel is being able to be creative and talk about awesome books at the same time. As writers yourselves, I’m sure you all love being imaginative, and booktube is such a good way to let your creative energy flow.

4. Find like-minded people who will help support you on your YouTube journey.

One of the best aspects of YouTube is the abundance of friendly faces and the opportunity to talk to people who are just like you. It makes everything ten billion times better and 99.9% of people are the LOVELIEST.

I don’t know where I’d be today without my booktube channel, and I’d recommend starting one to anyone who loves books. Booktube brings books to life in a truly amazing way.

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